Sales Representative- Tiger Brands

Are you passionate about sales and building strong customer relationships? Do you have a knack for identifying new market opportunities and promoting well-known, trusted products? Tiger Brands, Africa’s largest listed FMCG company, is on the hunt for a dynamic and motivated Sales Representative to join our vibrant team in Germiston, South Africa.

Join Tiger Brands as a Sales Representative – Shape the Future of South African FMCG Sales!
Location: Germiston, South Africa
Application Deadline: 24 May 2025
Job ID: 5660
Job Type: Full-Time
Experience Level: Mid-level (2+ years)
Industry: Fast-Moving Consumer Goods (FMCG)

This is more than just a sales job – it’s your opportunity to play a crucial role in one of South Africa’s most iconic food and beverage brands. You’ll be responsible for driving the sales of Albany products, ensuring we remain a staple in homes and stores across the region. Sales Representative.

What You’ll Be Doing:

As a Sales Representative at Tiger Brands, you’ll be at the forefront of customer engagement and retail success. Your mission? To maximize market penetration, achieve ambitious sales targets, and represent the brand with pride and integrity.

Sales Execution:
• Grow your customer accounts by identifying and capitalizing on sales opportunities.
• Effectively manage and understand your designated sales routes, ensuring optimal coverage. Sales Representative.
• Conduct regular market visits, including biannual route rides and weekly call cycles.
• Continuously update customer profile cards to maintain accurate records.
• Plan and execute promotional activations, both directly and through distributor networks.
• Monitor product returns and manage donations in line with company policies.
• Conduct ongoing competitor and pricing surveys.

• Collaborate closely with Telesales and other internal teams.
• Drive bread stand placements and ensure adherence to customer classification standards.
• Act as a relief representative when needed to ensure sales continuity.
• Maintain strong relationships with store managers, crew members, and drivers.

Merchandising Excellence:
• Ensure all product displays are clean, well-stocked, and free from damaged or expired goods.
• Work closely with the TBFS team to manage stock rotation, rate of sale (ROS), and display setup.
• Reduce credit returns by aligning with bakery return policies.
• Ensure all point-of-sale materials are properly installed and maintained. Sales Representative.

Strategic Pricing & Promotions:
• Negotiate within company parameters to secure the best pricing strategies and customer deals.
• Open new customer accounts and support existing ones with timely deliveries and issue resolution.
• Follow up on outstanding payments and manage credit effectively.

Quality Assurance & Complaint Handling:
• Understand and uphold our high product quality standards.
• Address and escalate customer concerns and complaints through proper channels.
• Assist in managing market incidents and product recalls efficiently.
Trade Marketing Support:
• Contribute to building customer-specific plans and support broader marketing initiatives.
• Stay up-to-date on channel strategies and customer management processes.

What We’re Looking For:

To succeed in this role, you’ll need a mix of interpersonal finesse, analytical thinking, and sales know-how.
Minimum Requirements:
• Matric (National Senior Certificate)
• At least 2 years of experience in Sales and Marketing, preferably within the FMCG sector
• Valid South African Driver’s Licence
• Proficient in basic computer applications (MS Office, email, etc.)

Key Competencies:
• Strong communication and negotiation skills
• Customer-first mindset
• Problem-solving and decision-making abilities
• Highly organized and detail-oriented
• Team player with a collaborative attitude
• Ability to thrive under pressure and meet strict deadlines

Technical Competencies:
• Solid understanding of product knowledge and sales techniques
• Experience with customer relationship management (CRM)
• Knowledge of merchandising and retail execution strategies

Why Tiger Brands?

Tiger Brands is more than a food company – we are a brand that lives in the hearts and homes of millions across Africa. From our famous Albany bread to our beloved household names, we are committed to delivering quality and nutrition every day.

As a Sales Representative, you’ll be joining a company that values growth, innovation, and inclusion. Our culture encourages curiosity, bold thinking, and collective progress. We believe in investing in our people – your journey with us will be supported with training, development, and the opportunity to build a meaningful career.

Employment Equity:
Tiger Brands is committed to transformation and supports the principles of Employment Equity. In line with our EE goals, preference may be given to candidates from underrepresented designated groups. However, all suitably qualified candidates are encouraged to apply.

Ready to Roar with Tiger Brands? How to Apply

If you’re driven by purpose, inspired by performance, and excited to make an impact, apply today and become part of a team that’s shaping the future of food in Africa.

<Click here to apply for the Sales Representative job> This is a Tiger Brands Career job portal

Or visit https://hcxb.fa.em2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/jobs and search for the Sales Representative job available

Apply before: 24 May 2025
Location: Germiston, 1400, South Africa

You may apply for the Learnership Program at Old Mutual

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